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Upcoming Events

Webinar: Competitive Intelligence - monitoring your business environment using a best practice toolbox
February 29 -
Webinar

Web Camp 2012
March 15 -
Renaissance Hotel
11925 N. Meridian St.
Carmel, IN  46032

Dynamic Topic Maps - How Taxonomies Help You Navigate Your Information Oceans
March 21 -
Webinar

All Calendar Events

What We're Thinking

Sharpen Your Online Survival Skills at Web Camp

Developing and executing a web marketing program requires sharpening and honing your strategies to ensure optimal effectiveness.  Although there won't be tents and campfires, Web Camp 2012 will give you the opportunity to sharpen your online marketing survival skills....
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Bjorn Carlson 2/09/2012

The Cobbler's Kids Finally Got New Kicks!

This is the first blog post on our long overdue, redesigned website built out on the robust Kentico content management system that we launched last week.  This was a classic case of the cobbler’s children syndrome – we were too busy working on our client’s projects...
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Curt Franke 2/03/2012

Indianapolis Firm to Provide Volunteer Communications Support for 2012 Super Bowl XLVI

As the 2012 Indianapolis Super Bowl Host Committee prepares to host the big game in Indianapolis next February, weather preparedness is a key area of focus. On The Grid Communications, a communications management and volunteer scheduling software offered by Indianapolis based, BitWise Solutions, Inc., will provide key technology as part of the overall volunteer management...
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Bjorn Carlson 2/01/2012

UPDATED: Google Analytics’ Small Change Means Big Consequences

About three weeks ago, Google Analytics made some changes to their analytics package...
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Bjorn Carlson 12/02/2011

4 Tips for Audacious Goal Setting

It’s that time of year again.  Didn’t we just finish doing this?  We're in Q4...
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Ron Brumbarger 11/11/2011

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Know your Audience and Gain Undestanding with Web Analytics

Schedule a no cost, no commitment appointment with one of our Strategy Consultants!

 

Start Your Success Story Today:

888-775-2589



Tracking and Measuring is Easy With Robust Web Analytics Software


Why is online marketing so great?  Besides the fact that you can achieve outstanding results, tracking and measuring success and what your audience is doing is far easier than traditional marketing.

We use an advanced, real-time tracking solution from Webtrends to monitor user behavior, lead generation, campaigns, and more.  The results are statistical reports that allow us to compare your customer’s interaction with your website to your actual business goals and objectives

Are your marketing efforts effectively driving customers to the right places on your website?  Does your website convert web surfers into returning customers?  How many leads did you generate from SEO or that cool Facebook campaign you're running? 

We can know the answer to all these questions and more through web analytics.  The statistics we compile will help measure the effectiveness of your company’s website and other marketing initiatives.


Create Actionable Steps with Expert Web Analytics Consulting


Web analytics consulting from BitWise will help you understand who is using your site and how.  Based on your goals for the site, our full-service consulting will recommend updates and changes that will improve your visitors’ experience and help you drive more leads and revenue.

Whether the goals of your website are sales, lead generation, subscriptions or simply to provide information, our web analytics experts are able to decipher the numbers and how they apply to your website architecture and content. 

All aspects of web statistics for your site are considered, including:

  • Page Views
  • Page Visits
  • Path Analysis
  • Visitor Segmentation
  • Commerce Reporting
  • Visitor Segmentation
  • Marketing Campaign Analysis
  • And more!





"We understand that the success of most businesses today relies on their online marketing efforts – that's why we offer only industry-leading web analytics tools and top-notch consulting to help our clients achieve their goals."


Alex Jimenez
Account Director